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Email Marketing Hints & Tips
Holiday Email Marketing
- 'Tis the Season - Eight Holiday Tips
In this article learn how to use email marketing to make the most of the spike in holiday traffic and spending, and create a positive impression of your company that will last long into next year.
- 8 Holiday Email Marketing Ideas for Nonprofits
Fall is not too early for nonprofits to start planning their holiday email marketing campaigns.
With Thanksgiving and the December holidays around the corner -- and time ticking for charitable givers to make tax-deductible donations before the New Year -- now is the time to plan how to thank your supporters, highlight your year's accomplishments, suggest other ways they can support your organization and tap into their holiday spirit of giving.
Here are eight ways to use email marketing to stay top of mind with your subscribers this holiday season:
- Holiday Email Tips--Go Beyond Simply Sending More
If you're like most businesses, you're counting on this holiday season to be a massive success...Success can be measured in many ways, but it all ties back to revenue. And regardless of what your business is selling, email can play a very significant role in terms of revenue. But it's important to remember that impacting your bottom line requires more than just filling up inboxes. Your success depends on earning trust and putting the subscribers first to ensure they receive emails that are timely, meaningful, and relevant.
Here are five business-to-consumer (B2C) and five business-to-business (B2B) holiday email tips that go beyond simply sending more.
- Holiday Greetings Are Not Enough
Email greetings are less expensive, easier to create, quicker to deliver and likely have a better chance of being opened than any direct mail these days. But, a holiday greeting alone cannot compare to the results you can achieve with, say, an email newsletter.
- The Holiday Gift That Keeps On Giving
The holiday season is fast approaching and with it comes a strong demand for shopping, both online and offline. Don't leave your customers out in the cold! Use email marketing to make the most of the spike in holiday traffic and spending, and create a positive impression of your company that will last long into next year.
- This Holiday, Say it with an E-card
Why spend money on paper cards and postage when you can send an e-card? The holidays are a perfect time to send one to the people on your list. Here are ten ideas that will help you do more than just say, "Happy Holidays" with your e-card. Instead, you'll send one that makes your subscribers smile.
- Using Email Marketing for the Holidays
Ready for the holidays? You still have plenty of time to purchase all your gifts. You can even do your shopping as late as December 24, if you dare! But when it comes to holiday communication from your business or organization, now is the time to take action.
